Journal
Notes from the studio.
Performance, method, search: what we learn by building, written short.
Performance
Core Web Vitals: why speed became SEO
Google rewards fast sites. How we design performance from the very first mockup.
Coming soon Method
Building a marketplace without technical debt
The architecture choices that save you from rewriting everything six months after launch.
Coming soon Search
Ranking a bilingual en / fr site in Switzerland
Hreflang tags, URL structure, and content: what actually matters for two languages.
Coming soon